It's time to set up your store with these how-tos & tutorials based on PrestaShop. This open-source ecommerce platform allows you to create and manage PrestaShop products in an ecommerce store with ease and efficiency.
However, to make the most out of PrestaShop, you need to know how to customize it according to your needs and preferences. That’s why we have created these PrestaShop tutorials for you.
These tutorials will show you how to:
You will learn how to set up your products, categories from the back office, and choose the right hosting provider or web server, and download and install modules from our PrestaShop marketplace.
We also help you to customize the checkout page, integrate with a payment gateway and more.
You will also learn how to optimize your site for SEO and performance.
Whether you are a beginner or an expert, you can find a useful PrestaShop tutorial that will help you master PrestaShop and take your business to the next level.
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Most of us have to work from home and see the world out there being chaotic. The coronavirus continues to spread and these are dark times for people around the world.
A few recent updates from New Yorks made people worried, but soon, the situation will become more positive. (Here we provided COVID-19 Stats module shows total cases, recovered, deaths with chart from 150+ countries for tracking).
You have to work from home, on a desk inside your bedroom. Yes, i know.
And you have to take care of the kids, feed the dog when typing the email. Yes, i know.
All we have to work to maintain our e-commerce. But, before even thinking about the economic consequences for your business, you should think about the health of your customers.
You can have the most efficient enjoy inside the industry, however, if customers don't feel like you care approximately them, they won’t stay loyal. It's a good time to show you care.
You might need Checklist to Protect — a basic module to show the Checklist Popup on your home page or any pages for the online store.
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If you're trying to upload a theme/module that has a big package's file size from your Admin Panel on your Prestashop website, you might get an error:
The file is too large. Allowed maximum size is 2 MB.
I don't think this is the first time you've seen this mistake, and it won't be your last. Follow this PrestaShop tutorial for discovering 2 easy solutions to fix the upload_max_filesize error on uploading a commercial module using Module Manager from the modules page in Prestashop Admin Panel instead of asking your hosting provider.
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The Average Order Value (AOV) is the average money amount that a customer spends an order on your Prestashop website with you. It also gives some information regarding customer behavior.
The average order value, with the conversion rate (CR) & revenue per visit (RPP), is the most important value a Prestashop-based online store needs to increase to be profitable. Want to calculate the gross revenue? It's here: Traffic x Conversion Rate x Average Order Value.
Although increasing AOV doesn't factor into your profit margins or gross profit, merchants should first try to improve it, which is the process through which each consumer makes more money. It's a very important KPI (Key Performance Indicator) for any business, including Prestashop E-Commerce Stores, that informs you about your pricing strategies.
Increase this value to a point where it's the maximum it can be for your business based on your own data and industry benchmarks. Then let it work on its own while you continue to focus on other important areas of boosting sales and revenue, like acquiring new customers, increasing the customer lifetime value of eCommerce businesses.
What you have: You launch an eCommerce business to consistently market and sell your products.
What you do: You try many ways to get more traffic. For example, a business owner are spending on advertising thousands of dollars on Google Ads or Facebook Ads, focus much of your energy on writing articles, and optimizing your website.
In fact: more traffic does not equal more success.
Increasing Average Order Values does not cost money, but increasing traffic does. Encourage your customers to buy more expensive products and more products!
You know What does Average Order Value mean. Next questions: How to calculate AOV and especially How to increase the average order value?
This Prestashop tutorial will show you 6 tips to increase your AOV easily.
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SEO is always changing! It does hard work for you. You need to wake up every day with a question: "What's next"?
What you want: Focus on growing your business, more sales or complete your client's project faster.
What you don't want: Spend a lot of time on Google and everywhere to update the latest news about title & meta description length for improving Prestashop SEO.
So, we write this topic and update the length of Prestashop meta description & title every time we have something news from Google update. You only need to see the number we post here.
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ChargeMe is the only Prestashop module that allows you to sell products as recurring products on the Prestashop website using PayPal Payment Gateway. It provides two different but related items: Subscription products and subscriptions.
Everyone is aware of a subscription relationship is far additional valuable to you than a once purchase. On the business facet, subscription commerce offers a stable money model in recurring monthly revenue that may be designed around nearly every niche – from foods, beauty, membership to pets.
If there’s an existing associate community around a product or class online, likelihood is you'll be able to build a subscription box around it. Offering Subscriptions on your PrestaShop website is a good idea!
Here we will provide an explanation of the differences between a Prestashop product (regular product), a subscription product and a subscription. And then, you could find some examples to illustrate those differences.
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How well do you know the logo on? How to customize it and replace the default on the current template with another? I've compiled in this article everything about it on an online shop made with PrestaShop e-commerce platform.
This is not only the first question but also the most exciting question people ask when developing a store based on this open-source eCommerce platform.
On this page, there are 4 types of customizable logos:
If you do not remove or change the default from the Admin Panel, it will appear on the default theme. In case you use a paid template instead of a default template, you still need to change the image because the default file is made by the theme author and will be shown on your store.
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Instagram Client ID and Client Secret Key are used to integrate a social login module on e-Commerce site, that allows visitors to access websites using an Instagram account.
Many customers report being tired by having to create new accounts to buy something, and a social login module is a good solution to boost conversion rates that provided on your online shop will give rich opportunities for merchants.
We also have a plan to release a Prestashop Social Login module (Fb, Twitter, Insta...). What will the module called? Just tell me a name!
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This e-Commerce platform is the solution for businesses that are looking for a programming platform that guarantees quality functionalities that you can use to make your e-commerce site attractive and easy to maneuver. It is open-source, meaning that you don’t have to pay a dime!
Here are the reasons that you need to use Prestashop for your online shop!
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Before you start your business on your e-commerce Prestashop site, though, you'll have to install and set up your theme.
The goal of this guide is to show you everything that needs to install Prestashop Theme with Sample Data.
These days, owning a professional-looking website is of crucial importance for any type of business. And you need to select a fantastic theme because it's your greatest ambassador on this endless digital market.
If an online shop doesn't look professional and presentable, people will avoid interacting with it.
Follow this PrestaShop tutorial to install PrestaShop Theme on your online store in minutes.
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Do you want to install Prestashop on localhost, web hosting or web server (such as XAMPP or LAMP on CentOS/Ubuntu)? This step-by-step tutorial helps you deploy a Prestashop website in minutes.
It is one of the most popular content management systems for e-commerce websites. It is used by small businesses and large enterprise companies alike and can be enhanced by thousands of Prestashop addons that you can install on the Modules Page. More than 270,000 e-commerce sites worldwide run on this open-source platform and are available in 65 different languages.
It is fairly easy to use and provides a powerfully responsive store interface for shoppers. It also offers a comprehensive set of features such as analytics, multi-lingual, multiple payment gateways or product catalogs. It's free & open source.
Today we will discover how to install Prestashop 1.7 on your web hosting/webserver/localhost. The installation process is simple, and I always love to deploy the shops on Ubuntu with Apache web servers — it's lightweight and easy to use. You can also install Nginx as your web server or use web hosting for your online store. This is one of the most useful tutorials for developing your e-commerce site.
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Want to add a custom link to the menu? This guide shows how to add your link to the menu in your site easily.
Menus in your site may contain links to pages, categories, custom links or other content types such as HTML form, some special offers, product videos... So, in case you want a menu tab to link directly to another website/web page, then follow these instructions.
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Want to generate PDF invoice by customer's name instead of the boring numbers? It's so easy - on this guide, I will show you how to do it:
Are you ready? Follow me.
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How long should meta description in Prestashop be? I said you can write meta descriptions for 300 characters, but it's not correct anymore. Everything has changed with this meta tag!
As of mid-May 2018, Google has reverted back to shorter display snippets, and these changes are widespread. Most meta descriptions are being cut off in the previous range of about 155–160 characters.
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How to write a strong SEO Title Tag that Google will love on your site? In my previous tutorial on Prestashop SEO Made Simple: A Step-by-Step guide, i said that the title should be succinct between 5 and 10 words, roughly 60 characters. Yesterday when i worked on a P1.7 website, i can see this platform offers you to write a title tag with max 70 characters.
What is the correct number? Because title tags are one of the essential elements, and even a slight change in the meta title of your page can bring a significant shift in your organic rankings, so, we need to find the correct number.
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Few months ago i wrote a tutorial to share about the way to show categories images on menu.
Then @Psdesigner and @Damien Belgacig asked me about the way to put subcategories images instead of main category's image. Sorry 2 guys, Disqus didn't tell me about your comments.
Well, as my previous article, if you edit ps_mainmenu template file (ps_mainmenu.tpl) and put the source code as my suggest, all categories images will be showed on Prestashop Menu. In case you only want to allow subcategories images, we need to make some changes.
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Subscription Business is not new and quite common, especially for the services. Since consumer buying habits are trending toward more simple and hassle-free shopping experiences, more and more companies are jumping into the subscription space and seeing incredible growth. It's not difficult to use it on your Prestashop website.
Selling a one-off digital product, service or course may offer you instant gratification. You get an email saying you've made a sale and the money turns up in your bank account. However, you then need to work hard to get a new customer to make a purchase.
One of our clients, Rajković, sell animal food and feeds in Prague, Czech. His products are very good and his clients are very lovely.
But he told me "Frank, i'm losing. I'm spending too much money on advertising."
This costs time and money. So why not try maximizing your revenue – and easing your cash flow – by persuading customers to sign up to a membership/subscription? That way your initial marketing investment pays off month after month after month.